Align Values and Goals: Transform Your Coaching Through Meaningful Connections

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So how do you find new people to follow you?

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This is another question from our Inner Circle team, because they want to know, like, how do you actually find people to not only follow you but probably to go through the process, and whether it's to make a sale, to make a connection, whatever that looks like?

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Let's go.

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Now I do want to rephrase this a little bit, because somebody asked how do you find new people to follow you?

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And one of the things I want to call out to is we want to get very specific of what we really want.

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Okay, Because if we want new people to follow us, we could just run around streaking on the street and new people are going to find us and they're going to find us probably in jail, Right.

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So I don't know where my brain will be that, but it's like you got to get very specific of like, why do you want people to follow you?

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Oh, because I want to like be able to connect with more people.

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Okay, Is your goal just to connect with more people Because I can put you in an environment to connect with a million people and never sell anything?

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Or is your goal to actually be able to help impact them, to change your life, have them work with your business and get want to make sure that we reframe them in a way that helps us find out what exactly we want.

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Does that make sense?

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Yes, Because otherwise, if you say I just want people to follow me, you're going to have people following you and going.

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What's wrong with this and you're like well, no, that's what you said you wanted, right.

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So I wanted to like really dive in there.

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I know it's a little aggressive, but careful what you wish for 100% 100.

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So when we think about let's frame this up a little bit and I'm not 100% sure exactly what this person was looking for but when you think about how to find new people to follow you, we have a lot of people in our success pods and one-on-one programs and they talk a lot about, like, how do I get, how do I find more of the right people to be able to help, to be able to coach, to be able to sell my program or product to so that I can help inspire them and make a huge impact in our life, right?

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So when you think about, like, how do you find new people to follow, what comes up for you, like, let's start with mindset wise.

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Well, I think you already went over that is kind of like reframing that thought of, well, first off, knowing what it is that you want and and then going from there, because you know we could tell someone how to find people to follow them, but is that really going to help them?

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And I think you already went over that.

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So it's really kind of defining and reframing or rewriting that question, or maybe just kind of looking at it from a different perspective.

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I like it, I like it, I like it.

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I think, when you think about, like, finding new people to follow you, like being able to identify what you really want is important, right, but also I feel like there's a piece missing of what kind of impact do you want to make in their lives?

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Like, what do you want to help these people do, so that not only they can win, but you can win too, right?

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I mean, we all have businesses here, and businesses are there to solve people's problems, and it's not just there to help you grow your business and secure your family, even though that's important.

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It's not just there to help other people, and then you know you give it for free, as a charity, even though that's equally important.

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It's a matter of, like, figuring out how do we help everybody win, and when you can approach it with like it's going to be a win-win.

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Now you can start figuring out, like, who are my people that I want to be able to help?

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Right?

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Let's talk about step number two, which is finding the right people to like connect with.

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Okay, so when I think about finding the right people to connect with, we do this with our clients, where we take them through not only what their core values are, what's near and dear to them, what's most important to our clients, right, what are some of the things that they've been through that they would love to be able to help other people through.

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Some of the challenges, some of the struggles that they've been through, some of the things they've been able to accomplish?

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Right?

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And then, like what makes them like, whether it's it's a pain in the world that they see that they want to be able to solve, or what makes them come to light, like when they're doing something, the time just flies by and just before you know it, you're like oh my God, I forgot to eat today, right.

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And so, when we think about those kinds of things and how they work in synergy, when you're doing things that are alignment with your values, right.

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Like for us, family, right, family impact, connection, that kind of stuff.

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Like we're not going to work our business to the point where we don't have connection with our family anymore.

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It's just out of alignment.

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We have to make sure that our business and our family work in synergy and they make each other stronger, not pull away from it, right?

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That's why it's critical to really find out those things.

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But once you do, then it's just a matter of communicating those things, whether it's through social media, through conversations, through emails, through videos, through podcasts.

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Right, it's like I want people to know what I stand for right, what my values are, what I can do to help them, what my story looks like, and that I'm a regular person.

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I make mistakes, just like they do, and when you do that, what you put out attracts.

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So if you put out, let me say, for example and this is a problem that some of our clients used to have is like you put out like this is the easiest business ever, like it's just going to be so easy, like it's just totally duplicatable, like you won't have to hardly do anything and you can have my life where you just work two hours a day, and then, before you know it, you find a bunch of people who are lazy, who aren't willing to do it, and I don't feel like it's even like you find lazy people.

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It's just you find people who signed up to be lazy because you told them that that's what they got Right.

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But if you start communicating in a way of like this is a beautiful life, but it takes work, it takes action, it takes energy.

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It takes willingness to not only do it when you feel comfortable.

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When you feel uncomfortable, you do have those people raise their hand.

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They're going to be more likely to reach out and to connect with it and then take action and show up.

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The way they show up and because you're leading with your values, you're actually going to naturally repel people who don't have those values and pull in people who do.

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Let me give you a perfect example.

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So Grant Cardone is a certain type of beast right, he is a work your face off 10x, everything that you're doing and take massive action which works right, and for some people that's the greatest thing ever.

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But that doesn't synergize with what we do right.

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What we do is not put 10x effort into this and sacrifice from another area of our life.

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We ask ourselves how can we excel at it all, not to the point where we're only giving it all in this one area, right.

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And so naturally, if he's talking about 10x, he's going to find a whole bunch of people who are like, yes, let's go out, let's have 80 hour work weeks, let's do all this stuff, and there's nothing wrong with that.

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It just doesn't work for us in our lifestyle and we don't teach that, because we want to make sure that we attract family driven business leaders and leaders just in general, right, and so if we talk about that, we're going to attract that, but if, like, for some reason, grant Cardone talks about that and we come across as new feeds, we're going to be like that's awesome, not for us, right, and so it kind of repels us.

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So I guess, in the entirety here, what comes up when it comes to the tactics is identify what your values are, what you want to be able to achieve and who you want to be able to help share your story and who you want to be able to help Share your story.

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Share that.

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You're human and you will, especially if your language or your message is not just calling out to people who are just don't want to take action.

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You're very specific about that.

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You're going to start attracting more of the right people and less of the wrong.

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But the truth is and my mentor taught me, this is like, even when you call to the high performers, some of the low performers will come it, some of the low performers will come.

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It's just the nature of the beast and there's nothing wrong with either high or low performers.

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It's just a matter of you verbalizing it and you making sure that you're spending your time and your energy where it can best be spent.

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So that's what I would say about tactics is to know who you are, to put it out in the world, to put your stake down Because if you don't say that you you're going to repel certain people and pull certain people in is an important part of the process.

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Hey, it's Mark.

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Are you feeling stuck in balancing your business, your family life and your health?

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I get it.

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It can be overwhelming.

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That's why I want to offer a free, no-pressure call to help you get to the root of what's actually holding you back.

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When I discovered what was really holding me back, it helped me create a framework and a map to go out and create the business and life that I truly wanted, and I want to offer that to you for free.

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Together, we'll create a personalized plan to help you excel in the areas that are most important to you in life.

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Apply now for the free call the link is below in the description and let's take the first steps towards transforming your life.

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Now let's get back into the show Accountability.

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How do we get people to show up and to take action so they can go out there and start finding new people.

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Yeah, this is, you know, talking about environment, surrounding yourself with people who have similar values as you too.

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It's just like how you were talking about.

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Like you know, you're either repelling people or you're bringing people in, so the, the people that you surround yourself with, that's what you're going to expand on.

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So if you, you have your set of core values and they have the same values, then you're going to stay within those, those values and everything that you do, whether it's getting people to follow you or, you know, your business practices or whatever, or even your own health, that's going to remain the same.

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It's going to grow because you're surrounded by other people, just like that.

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Yep, the thing that I use when it comes to like accountability to get me to show up is to make sure that I'm connected with a mentor who's maybe a few steps ahead of me in this realm, because what I'll often do is I'll start convincing myself, like, for example, here, as a leader, it's our responsibility to go out and to find people who are going to be other leaders that we're going to be able to develop.

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Sitting back and waiting for a post or social media or a video for somebody to come forward and just magically appear is not the answer, right.

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I mean, we even put like call to actions here in these videos, right, talking about, like, whether it's our certification or how people can apply to work with us all that great stuff.

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But if we don't have an avenue of reaching out to people, we're going to minimize the number of people, because just people just aren't watching videos and posts and stuff to like sign up for things, right, and even though they might be inspired in that moment, so I can convince myself to take a step back and to not do some of that stuff.

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But if I have a mentor who's a few steps ahead of me and he's like, you know what.

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I think you should probably reach out to people.

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I think you should probably send some emails.

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I think you should probably put some call to actions out there.

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I think you should probably have a way of communicating and connecting with people on Zoom or Marco Polo or whatever.

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It kind of pushes me to think increase my business but also help even more people, right, because I'm not just settling for where I'm at.

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So I mean, that's why we highly encourage people all the time to find a group, to find a mentor, to find somebody who's a few steps ahead of you so they can help guide you along in that process.

Align Values and Goals: Transform Your Coaching Through Meaningful Connections

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